By the way this personal-to-professional separation just became more important than ever on Substack, with the introduction of Substack Notes.

I want to be able to share fun stuff about the creator lifestyle as Karen Cherry on Notes. But I totally don't want to dilute my professional brand and authority as a food safety writer in the process....

my 'main' Substack followers are with me for my professional expertise and should not be subjected to cat videos!